Menu Close

When was the Ad Council created?

When was the Ad Council created?

18 February 1942
Ad Council/Founded

Who created the Ad Council?

American Association of Advertising Agencies
Association of National Advertisers
Ad Council/Founders

How did the Ad Council start?

The Advertising Council was created in 1941, and shortly after, in February 1942, it was registered as The War Advertising Council for the purpose of being in the advertising industry in support of the Second World War effort. Early ads tried to tell people about the purchase of war bonds and saving of war things.

Why was the Ad Council created?

The Ad Council was founded as a national nonprofit in 1942 with the belief that creative marketing can solve complex social issues. We partner with the most innovative advertisers, the best storytellers, and the most powerful platforms to move the country forward.

Is the Ad Council funded by taxpayers?

Outside of sponsoring an individual campaign, we do not receive government funding and we are not a government entity. Who creates the Ad Council’s ad campaigns? Ad Council campaigns are produced pro bono by the country’s leading creative agencies, who donate their services on a volunteer basis.

How do I contact the Ad Council?

For technical support, or to determine if your station is currently an Extreme Reach affiliate, please email [email protected] or call 800.324. 5672. If you can’t find the spots you are interested in on the Extreme Reach platform, please let us know at [email protected] and we’ll be happy to help.

Does Ad Council pay for ads?

The Ad Council generally does not produce public service advertisements itself, rather, it acts as a coordinator and distributor. The Ad Council accepts requests from sponsor organizations for advertising campaigns that focus on particular social issues.

What is a PSA slogan?

If any of those phrases ring a bell, it’s because they were the slogans of some of the most effective public service announcements ever created. PSAs are designed to make the public or specific audiences more aware of an issue or epidemic and lead them to make a change or take action.

How does Ad Council make money?

How are you funded? The Ad Council is a 501c3 nonprofit organization. We raise funds from a variety of sources—including our campaign sponsors, our annual fundraising events, including our Public Service Award Dinner, and our Board of Directors. See our Board of Directors.

Can a PSA be an ad?

Often in the form of commercials and print ads, PSAs are created to persuade an audience to take a favorable action. PSAs can create awareness, show the importance of a problem or issue, convey information, or promote a behavioral change.

Who is in charge of the Ad Council?

Ad Council

Founded February 26, 1942 (as The Advertising Council, Inc.)
Area served United States
Products Public service announcements
Chairman Linda Boff
President, Chief Executive Officer Lisa Sherman

Where was the first Ad Council in Japan?

It was established on July 7, 1971 in Osaka, Japan as ” Kansai Advertising Council (関西公共広告機構, Kansai Kōkyō Kōkoku Kikō) ” by Keizo Saji, then chairman of Suntory, and had activities in the Kansai region.

How often are ad campaigns changed in Japan?

The advertising campaigns are changed yearly in July, the month Ad Council Japan was founded. Ad Council Japan accepts requests from sponsor organizations for Japanese advertising campaigns that focus on particular social issues. To qualify, an issue must be non-partisan and have Asian and Japanese national or regional relevance.

When did the Ad Council change its name?

On February 5, 1946, The War Advertising Council officially changed its name back to The Advertising Council, Inc., and shifted its focus to issues such as atomic weapons, world trade and religious tolerance. In 1945, the Ad Council began working with the National Safety Council.

What was the purpose of the Ad Council?

The Ad Council was founded as a national nonprofit in 1942 with the belief that creative marketing can solve complex social issues. We partner with the most innovative advertisers, the best storytellers, and the most powerful platforms to move the country forward.