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How did Silly Bandz become a trend?
Robert Croak, CEO of Silly Bandz, claims to have started the Silly Bandz craze after seeing a shapeable rubber band at a Chinese trade show. Croak, who also created the customized silicone bracelets made popular by Lance Armstrong and his Live Strong campaign, saw the opportunity to branch out.
Who invented the Silly Bandz?
Robert Croak
Robert Croak, creator of Silly Bandz. Croak thought the concept had much greater potential as a mass-market bracelet for children. So, he began working on his own variation on the theme—Silly Bandz. The 47-year-old Mr. Croak says the product sold in dribs and drabs at first.
How much did the owner of Silly Bandz make?
Robert Croak net worth: Robert Croak is an American businessman who has a net worth of $15 million dollars. Robert Croak is best known for creating Silly Bandz. Croak is the head of BCP Imports which contains the Silly Bandz brand. Silly Bandz are rubber bands made out of silicone rubber that are formed into shapes.
What kind of bands are Silly Bandz made of?
Child playing with Silly Bandz wristbands. Silly Bandz are rubber bands made of silicone rubber formed into shapes including animals, objects, numbers, and letters. They are distributed by BCP Imports and are normally worn as bracelets.
What do the colors on silly bands mean?
Silly Bandz are rubber bands made of silicone rubber formed into shapes including animals, objects, numbers, and letters. They are distributed by BCP Imports and are normally worn as bracelets. Silly Bandz retail in packages with themes like princesses or animals.
Is the story of Silly Bandz a fad?
The story of Silly Bandz is by no means unique. If it’s not Silly Bandz it’s Beanie Babies, Webkinz or Pok é mon Go. Silly Bandz was but one example of a fad in children’s toys. A fad is a form of behavior (such as buying and wearing Silly Bandz) that enchants the public for a period of time.
Where do you wear a Silly Bandz bracelet?
Silly Bandz are colorful rubber bands that come in a variety of shapes, including animals, letters and other objects recognizable by their silhouettes. They are meant to be worn on the wrist, as a bracelet.